Who We Are? ABOUT US ApparelbyMO is the creation of Medinah Oladunni Odedina, a graduate of the university of Lagos. ApparelbyMO was founded in the spring of 2017 and was inspired by my love for fashion and the woman’s form. ApparelbyMO is a fashion label that specializes in making timeless and elegant fashion pieces for all women. My favorite quote is “I want people to love the dress by focus on the woman” – VERA WANG WE also provide training in pattern drafting and fashion designing.